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Posted by on in Imaginosity Events
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Imaginosity's Christmas Food Appeal for Crosscare

Imaginosity has chosen to support the charity Crosscare’s urgent Christmas Food Appeal this year. We were so struck by their desperate plea two weeks ago for food donations for families throughout Dublin. We heard that in the week that they made their appeal, Crosscare’s ‘Food Bank’ had received requests for food from 120 individuals and families, but could only meet 40 of those requests; in essence their food reserves are dwindling. Isn’t it shocking to think that 80 people and family members potentially went hungry? The agency now needs urgent help sourcing food supplies or more people could be turned away in the coming weeks leading up to Christmas. We knew that we would like to get involved in their food drive when we heard such stark statistics.

Crosscare's Food Services were established in 1941 to work with those affected by poverty after World War II. Over the past 71 years these services have been developed to meet new and emerging needs within Irish society. Meals on wheels for the elderly or those with mobility issues, food banking to redistribute food and goods to other charities and those locally in need, food centre provision for local groups in need, food provision for those affected by homelessness and breakfast clubs for local schools.

Today the face of poverty is ever changing and Crosscare knows that Food Poverty affects over 10% of those living in Ireland: they simply can't afford to eat the recommended daily amounts of necessary healthy, wholesome foods. Those at high risk of Food Poverty are those living alone, families on low income, single parents and families with three or more children (findings from Safe Food, September 2012). According to Crosscare, two years ago they were providing 280,000 meals but this year they will be providing close to 500,000. I guess it’s not an exaggeration to say that their situation is dire.

So, how does the food drive at Imaginosity work? Well, we are appealing to our own visitors, those that are simply passing by, those who work in the area or residents from the surrounding areas to drop in a food item or a number of food items, to our collection point in the reception area. Crosscare have suggested the following items for donation: teabags, coffee, soup, tinned meat and fish, pasta, rice and sugar, along with personal hygiene products. Even if you can afford to purchase an extra food item in your weekly shop that would really help our appeal. All items donated will be gathered and collected by Crosscare over the four weeks leading up to Christmas.

The food appeal is a great way for kids to learn important lessons on life. Teaching a child about the needs of the most vulnerable is an education that will stay with them for their lifetime. Wouldn’t it be nice for our children to grow up with hearts filled with generosity and compassion? Donating to the Crosscare Food appeal is a simple activity that could begin to shape that.

Imaginosity is launching its Christmas Food Appeal tomorrow, Thursday (28th November 2013) and we hope that you will join us in trying to make Christmas a little brighter for those in need.

More information on Crosscare: